Announcements
The Ashcroft Files
An ongoing case study of Michael Ashcroft, as he builds a playful, energizing online business.
Three anecdotes about influencer marketing
An inquiry into the nature of trust, shared values, and harnessing influence.
Goodbye, Gift Economy
It's the end of a (very brief) era. Here's what I learned, earned, and what's coming next.
I gave up on trying to find my niche
I followed my own niche advice, and ended up somewhere I never expected.
I’m over-complicating my business… again
In which an old pattern of self-sabotage returns in a new form.