How I plan to build a thriving business by making my products available for free.
Why it's so important, and so difficult, to differentiate yourself in a noisy world.
On creating a renaissance of trust on the internet, and leaning into the Gift Economy.
On creating contextual pathways of delight, and making it easy to dig deeper into your creative universe.
Why I’m ignoring the norms of online marketing, and maybe you should too.