A new philosophy of marketing, rooted in letting go of control, and trusting people to be their own authority.
My entire belief system fell apart last year. And now I'm piecing together what comes next.
Why it's so important, and so difficult, to differentiate yourself in a noisy world.
On creating a renaissance of trust on the internet, and leaning into the Gift Economy.
Why I’m ignoring the norms of online marketing, and maybe you should too.